Pound fit
“Pound” was on to something special. The co-founders of this fitness brand had created a workout that fused the energy and fun of drumming with the caloric burn of Pilates.
Client: Pound Fit
Agency: Meat and Potatoes
̌
“Pound” was on to something special. The co-founders of this fitness brand had created a workout that fused the energy and fun of drumming with the caloric burn of Pilates.
Client: Pound Fit
Agency: Meat and Potatoes
̌
The brand and logo was designed to convey the rebellious and energetic nature of pounds fitness routines.
Pound was ready to launch a series of direct to consumer videos but needed to refine their brand and product offerings.
Hands-on creative leader solving complex branding challenges through collaboration and innovation.